Jack's Pitch Tip
of the Week
In the new book Thinking, Fast and Slow, the author found that people are profoundly influenced by how identical information is framed. Test subjects were more likely to opt for surgery when told the "survival rate is 90%" rather than when the "mortality rate is 10%."
If you are trying to convince your audience to take action, think about how to frame key information.
Most people aren't born great presenters. They become great by learning skills and practicing them. Jack works with groups and individuals to teach these skills and make their presentations and pitches dynamic. His clients include lawyers, scientists and business people all preparing annual meetings, presentations and pitches. Read about how Jack's workshops and seminars create passionate presenters.
Don’t miss Jack’s article: "12 Ways to Create a Successful Annual Meeting"